ROO Haircare
Science-Based Care for Curly & Coily Hair
ROO Haircare is a premium, science-based haircare brand created specifically for curly and coily hair. Founded by a public health scientist, ROO focuses on restoring scalp balance and hair health through a simple yet intelligent approach: fewer products, smarter formulations.
By combining evidence-based science with carefully selected plant-derived ingredients, ROO delivers effective solutions that support long-term hair and scalp health. The result is a streamlined routine that cleanses gently, nourishes deeply, and enhances manageability without irritation.
The current ROO range includes a hydrating shampoo and hydrating conditioner designed to cleanse the scalp, improve softness and strength, and enhance the natural beauty of textured hair.
Key Ingredients Include:
- Argan oil, hemp seed oil & olive oil
- Panthenol (Provitamin B5)
- Hydrolyzed rice protein
- Botanical extracts such as nettle, rosemary, ginseng, calendula & sea kelp
All ROO products are free from sulfates, silicones, parabens, and phthalates and formulated with mild, low-irritation preservatives, making them suitable for regular use and sensitive scalps.
Why ROO Haircare?
- Science-backed formulations
- Designed for curly & coily hair
- Supports long-term scalp & hair health
- Free from harsh ingredients
- Minimal, effective haircare routine
ROO Haircare is intelligent haircare for textured hair – rooted in science, powered by nature, and designed for real results.
Moisturising Conditioner from ROO is a light but intensely moisturising conditioner that softens, detangles and improves manageability without weighing hair down. The nourishing formula has been specially developed to strengthen the hair in the long term, improve its natural structure and optimally complement the effect of the matching shampoo. Enriched with high-quality care ingredients such as argan oil, jojoba oil, glycerine and panthenol (pro-vitamin B5), the conditioner supports moisture retention, improves suppleness and gives the hair a smooth, well-groomed finish. Hydrolysed rice protein strengthens the hair fibre, while plant extracts of sage leaf, nettle and ginkgo biloba nourish the scalp and revitalise the hair. Ideal for curly or frizzy hair, dry or damaged hair, sensitive scalps and coloured hair. The result is more defined, fresher and healthier looking hair with natural movement. The most important benefits at a glance Improves moisture retention in the hair Makes hair soft, smooth and easier to comb Detangles without weighing it down Strengthens and smoothes the hair structure Gives curls and frizz definition and freshness Ideal for dry, curly & coloured hair Important ingredients Argan oil - nourishes and conditions dry hair Jojoba oil - supports the moisture balance Glycerin - binds moisture in the hair Panthenol (pro-vitamin B5) - strengthens and improves the hair structure Hydrolysed rice protein - strengthens the hair fibre Plant extracts of sage, nettle & ginkgo biloba - revitalise hair and scalp ROO's Moisturising Conditioner is the ideal choice for anyone looking for intensive moisture, light care and defined curls in a high-quality, natural conditioner formula.
Content: 300 ml (€9.98 / 100 ml)
Moisturising Shampoo from ROO is a gentle, sulphate-free shampoo that cleanses thoroughly without drying out the hair or scalp. The nourishing formula has been specially developed to intensely moisturise, strengthen and revitalise curly, frizzy and textured hair- while supporting the long-term health of the scalp. Enriched with high-quality plant oils and strengthening ingredients such as argan oil, olive oil, hemp seed oil and panthenol (pro-vitamin B5), the shampoo helps to restore moisture and suppleness, reduce breakage and visibly improve hair texture. Hydrolysed rice protein strengthens the hair fibre, while botanical extracts of rosemary, nettle and calendula soothe and balance the scalp. Ideal for curly or frizzy hair (3a-4c), dry, damaged or brittle hair, sensitive scalps and chemically treated or coloured hair. The most important benefits at a glance Gentle, sulphate-free cleansing without drying out Provides intensive moisture and improves suppleness Strengthens the hair and helps to reduce breakage Supports a healthy, balanced scalp Ideal for curly, frizzy & textured hair Suitable for coloured and chemically treated hair Key ingredients Argan oil - conditions and nourishes dry hair Olive oil - strengthens the hair structure and moisturises Hemp seed oil - supports elasticity and resistance Panthenol (pro-vitamin B5) - improves moisture retention and shine Hydrolysed rice protein - strengthens the hair fibre Plant extracts of rosemary, nettle & marigold - soothe and revitalise the scalp ROO's Moisturising Shampoo is the perfect choice for anyone who wants to combine intensive moisture, gentle cleansing and healthy curl care in a high-quality, natural shampoo.
Content: 300 ml (€9.98 / 100 ml)